Inetum, new Microsoft partner to promote responsible AI adoption

• The company advances in its commitment to ethical AI use by joining Inetum to the Responsible AI Innovation Center (RAIIC) of Microsoft, reinforcing its role as a strategic partner

Madrid, April 8th 2025.- Inetum, a leading European digital services company, has joined the select group of experts in the areas of Data & AI, Security, and Copilot at Microsoft's Responsible AI Innovation Center (RAIIC). This alliance strengthens Inetum's role as a strategic partner in the adoption of responsible artificial intelligence (AI), consolidating its commitment to the ethical and secure use of technology.

The goal of RAIIC is to accelerate organizational transformation through harnessing the potential of Data & AI, adopting Modern Work solutions, and strengthening Security. As part of this exclusive group, Inetum will contribute to implementing solutions that maximize return on investment (ROI) and streamline the adoption of use cases tailored to the specific needs of each organization.

"Being part of RAIIC is a recognition of our experience and commitment to safe and ethical AI. Our priority is to support organizations in adopting artificial intelligence solutions that generate real and sustainable value. With this alliance, we reaffirm our leadership in the AI ecosystem and our commitment to the digital transformation of organizations, ensuring technological development aligned with ethical and responsible principles," says Juan Carlos Crespo, director of Inetum Solutions in Iberia Latam.

Commitment to responsible AI

Microsoft launched RAIIC in February 2024 with the aim of promoting the adoption of large-scale generative artificial intelligence, ensuring an ethical and secure approach. This initiative seeks to identify opportunities in strategic sectors and promote applications that drive efficiency and sustainability in organizations.

As a partner of RAIIC, Inetum will work closely with Microsoft to facilitate the adoption of responsible AI solutions, helping organizations optimize processes, improve efficiency, and obtain a tangible return on their technological investments. Furthermore, this collaboration will allow Inetum to implement standards of excellence in AI use, provide specialized technical support, and offer tools that enhance the competitiveness and sustainability of the companies it collaborates with.

With this alliance, Inetum reaffirms its leadership in the AI ecosystem and its commitment to the digital transformation of organizations, ensuring technological development aligned with ethical and responsible principles.